Chalupas Logo

Revive materials,
Renew fashion,
Reuse with purpose

We are dedicated to upcycling agricultural waste into high-quality, sustainable textiles through a proprietary microbial tenderization process.

Redefining waste
We have become aware of the issues plaguing our planet, and believe we can play a pivotal part of the solution. With our proprietary processing technology and up-cycled textiles made from waste, brand can create products and styles that care for the planet without compromise.
See Materials and Technology
at Chalupas
WASTE IS...
A RESOURCE
NOT WORTHLESS
VALUE, REDEFINED
RAW POTENTIAL
A NEW BEGINNING
We have pioneered a technology that
breaks down agricultural waste into its
raw components, to transform them
into innovative textiles and redefine
what sustainability and circularity
means in the industry.
GIVING WASTE A
SECOND
LIFE
Pineapple

Re-imagining waste

Thailand (and all of Southeast Asia), as a major agricultural hub, produces millions of tonnes of output annually, much of which becomes waste, often improperly discarded in landfills or burned. This output also serves as raw material for non-food industries like textiles, which face significant sustainability challenges of their own.

Hand holding pineapples
40%
of Thailand's land is dedicated towards
agriculture (contributing around $36bn to the economy)
50 million tons
of agricultural waste is produced every year
Much of this agricultural product also often act as raw material in other non-food industries, such as that of textiles (e.g., cotton). The textile and fabrics industry themselves have their fair share of sustainability challenges left to address.
< 1%
of clothing is actually completely recycled into new garments (Ellen MacArthur Foundation)
92 million tons
of textile waste ends up inlandfills every year
Warehouse filled with textile waste
Pineapple
WHY AGRI-WASTE FIBER?
...and why pineapple first?
We aim to close the loop by transforming agricultural waste into sustainable textiles. Chalupas creates sustainable, eco-friendly textiles from natural byproducts - first from pineapple leaf fiber, rich in cellulose, requiring minimal water, producing low waste, and free of harmful chemicals. With superior strength and flexibility, it offers a sustainable alternative to other common natural fibers.
Rice husk

Rice husk

Water hyacinth

Water hyacinth

Corn

Corn

Sugarcane

Sugarcane

Rubber

Rubber

Hemp

Hemp

RESPONSIBILITY
IN RESOURCES
Chalupas is committed to being a responsible business with positive social and environmental impact
We collaborate with farmers and rural farming cooperatives, providing additional income streams to farmers and supporting the growth of their livelihoods. Our proprietary production process also reduces water use, among other benefits, addressing both social and environmental challenges in the textile industry.
See Impact and Sustainability
Farmer watering crops
Workers gathering crops